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What is Professional Coaching

ICF defines coaching as partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential.Coaches honor the client as the expert in his or her life and work and believe every client is creative, resourceful and whole.

An executive coach is a qualified professional that works with individuals (usually executives, but often high potential employees) to help them gain self-awareness, clarify goals, achieve their development objectives, unlock their potential, and act as a sounding board. They are not consultants or therapists (although many have consulting or therapist backgrounds) and usually refrain from giving advice or solving their client’s problems. Instead, they ask questions to help an executive clarify and solve their own problems.

A life coach is a person who counsels and encourages clients on matters having to do with careers or personal challenges.

Life coaching is a relationship between a coach and a client designed to tap into your full potential. Olympic athletes wouldn’t think of training without coaching and many of today’s most successful business leaders, professionals, executives, entrepreneurs and CEOs use the services of a coach to take their lives, careers, or businesses to the next level.

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